CRM
The age of the internet is all about harnessing the power of one-to-many communication; X-En provides these tools in the form of e-marketing, bulk email and SMS. Foremost among these tools is a hot pop-up BI capability: X-En Query provides a database-wide on-the-fly filter and query capability for immediate application to e-marketing strategies and techniques:
Bulk Email Distribution Lists
Send emails to all contacts or selected contact groups or individual contacts only; standing distribution lists based on stored attributes or created on the fly using X-En Query
Email / Newsletters / Letters Templates
Define predefined templates for use in individual and/or bulk email/mail processing. There is no limit to the number of stylised templates that may be added to a X-En system.
Mass Email Marketing and Newsletters
Traditional mass email marketing services are cumbersome, requiring the generation of input data files and lack immediacy. With full access to the richness of the X-En dataset and the organisation's self generated template portfolio X-En mass email marketing offers highly personalised emails and newsletters across large numbers of contacts in a single mail-out transaction.
SMS Broadcast Messaging
Easy and immediate SMS broadcast via 3rd party service provider to predetermined contact lists or on-the-fly using X-En Query.